It used to be easy. Or easier.
One campfire. One audience.
One storyteller. That single blaze has been replaced by a 100 billion flickering digital flames.
Gathering around
the digital brand storytelling & content campfire
It used to be easy. Or easier.
One campfire. One audience. One storyteller. That single blaze has been replaced by a 100 billion flickering digital flames.
Now there are more channels
than content
‘Coming soon to a theatre near you’ is no more. Today, it’s ‘Already with you, right now, on screens that surround you every second of the day’. That’s the tough part. The good news? People are still as hungry for a good story as when they had to wait for a travelling bard to come and tell it. They’re sitting around the digital campfire. They’re discontent with the content that bombards them from channels that are full of empty.
And THAT’s the opportunity.
You bring us the inspiration…
We articulate
And amplify it
Impact. In every format.
Every piece of content we create for every client tells its own unique story. That’s its function, pure and simple. Its form depends on the job it’s required to do. It may be a killer headline to stop your audience in their tracks. It may be online that’s so on point nobody ‘bounces’ until the very end. Thought leadership that really does lead somewhere. Case studies that make a case. Press releases that have journalists holding the front page. Product and service descriptions building sure and certain realization that ‘we need this and we need it now’. Live presentations that use the unique inspirational power of being there, talking real person to real people, in words that people really use and hear – the line is ‘I have a dream’ not ‘I have a script’. Whatever the delivery vehicle, your story’s driving.
Below are some of the domains in which we work, to support our clients…
Our job…make your story
The one
They want to hear
In reality, there’s a lot of new under the sun
Stories may share similarities. Plotlines may run on shared lines. BUT … the really good ones are never the same old same old. Because there is nobody exactly the same in this world as you and your colleagues, there is no other business that’s identical. So, your story is yours and yours alone. And that, handled the right way, means instant and lasting standout. You are you. You’re in a category of one. Find, nurture, use your unique voice. Tell the story nobody else can tell. We’ll help you.
Compelling content that means business.
Intrigue. Inspire. Initiate
valued and valuable relationships. The direction every word moves in, measurably.
Take a closer look at some of the stories we have created with our clients. Every word is the result of respectful and rewarding collaboration.
